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Our Impact

The debate on farmers using technology in agriculture emphasises the need for fair access, responsible data management, and sustainable farming practices.

Krishify is leading the way in setting a benchmark for these principles.

These insights are based on a study conducted by 60 Decibels reaching out to 250+ randomly selected Krishify users.

Benchmark

Krishify’s performance is benchmarked against 189 companies within the agricultural sector
and over 15,770+ farmers.

Way of farming improved
100%
75%
50%
25%
0%

Krishify

(41%)

Global farming benchmark

(38%)
Net promoter score (-100 to 100)
100%
75%
50%
25%
0%

Krishify

(72%)

Global farming benchmark

(41%)
User Experience
62%

Says all their information and advisory needs were met

34%

Says their crop production has increased

%reporting change in experience of farming season because of Krishify
 
 
6%
42%
46%
 
Much worse
 
Slightly worse
 
Same
 
Slightly better
 
Much better

Top drivers for better farming season include increased crop yield (40%), improved pest and disease management (19%), and accurate weather forecast (17%).

 

App used by individuals for information and advisory

10 times/month
Our Users - Access to Information

24% accessed the information for the first time while 14% did not have an alternative. Farmers mainly accessed the Krishify app for information on:

Access to Information
100%
75%
50%
25%
0%

Fertiliser choice

(29%)

Seed selection

(50%)

Good pest & disease management

(55%)
The “Real” Impact

41% mentioned the way of farming has very much improved

 
Very much improved / increased
 
Slightly improved / increased
 
41%
 
48%

Way of farming

 
34%
 
55%

Way of farming

 
38%
 
51%

Way of farming

%reporting change in experience of farming season because of Krishify
 
 
6%
42%
45%
 
Much worse
 
Slightly worse
 
Same
 
Slightly better
 
Much better

39%

say ability to dace emergency expense has ‘very much improved’ because of Krishify.

 
Our Users - Profile

We serve mostly a homogenous base of Farmers. The average age of Farmers on our platform is 39 years.

Number of months accessing services from Krishify in past years
 
17%

10 to 12 months

 
44%

7 to 9 months

 
32%

4 to 6 months

 
7%

1 to 3 months

What Our Farmers Love About Krishify

Pests were disrupting my crops, making it hard to sell in the market. I had to discard my produce. Then, I posted pictures of unhealthy, pest-affected crops on Krishify and got solutions. This time the crops grew healthy with negligible wastage.

– Male, 30

I bought seeds suggested by the other farmers on Krishify App and used them. The production was unexpectedly good. You get to learn a lot from this app which is truly helpful

– Male, 25

Cumin crop would have failed due to rotting, but the suggested medicine from Krishify worked, and the problem was solved, and I was able to earn good money.

– Male, 56
Providing Solutions to 25+ Brands Across the Country
Corteva
EFPOLYMER
ESCORTS
Plantix
Solis
STIHL
Brand7
BIOSEED
mooGrow
Ergos
Sonalika
MRF
Mahindra
Staragri
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